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Launching a premium venue with a premium online presence

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Client
Venues Ōtautahi
Services
Industries
  • Public sector
  • Sports and entertainment
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With a new stadium coming to Christchurch, we were honoured to work with Venues Ōtautahi to create the brand and digital presence for the precinct and stadium, originally named Te Kaha. We were tasked with developing a website that would engage key corporate and public audiences in the time leading up to the launch.

From the outset, the website was built to highlight corporate hospitality, partnerships, and membership offerings, laying the groundwork for future engagement. We positioned it as a premium venue for businesses, event professionals and corporate clientele, showcasing bespoke hospitality packages and corporate event spaces. The platform also provided early membership opportunities, ensuring corporate stakeholders had a clear path to engage with the venue even before the official opening.

When the stadium secured a corporate sponsor and was renamed One New Zealand Stadium, we managed the seamless transition of content and enhanced the site to reflect the new identity. This included updating the brand narrative, revising digital assets, and ensuring all stakeholder communication aligned with the new sponsorship agreement. Throughout the transition, we maintained the core message of Te Kaha’s cultural significance while integrating the corporate branding, ensuring a smooth evolution for both the public and the business community.


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