Bargain Blinds and Curtains is New Zealand's leading e-commerce brand for custom curtains and blinds and readymade curtains. We have partnered with the owners on various businesses over the years and alongside them, we came up with the idea to launch this e-commerce offering in order to maximise usage of their capacity in their factories. Utilising the latest technology in manufacturing and holding significant stock, Bargain Blinds and Curtains takes the hassle out of buying window furnishings by providing great value and convenience, the largest range, and speed of delivery.

Alongside developing the strategy, we partnered with the owners to develop the brand, the e-commerce platform, and ongoing, we manage all marketing and communications, including both digital and traditional channels, through an annual integrated plan. Year on year we look to scale the offering and position Bargain Blinds and Curtains as the largest e-commerce brand in the window furnishing space by volume across all ranges. The new e-commerce platform is far more advanced than anyone else in the market with the largest range, best customisation functionality, and multiple purchasing options with integrations of financial platforms such as Laybuy and AfterPay.


sales growth


average orders per month


orders for free samples


From 0 to 7000 paying customers since website launch in March 2022 to November 2023

We have seen significant growth in sales since relaunching the brand and new e-commerce platform in 2022. Improvements to the UX and extension of product lines, alongside a significant investment in brand building and marketing have seen us deliver sales growth of over 300%. Most recently, we have redeveloped the brand and offering to include custom and readymade curtains, and introduced a mascot to create differentiation and a recognisable character in a crowded category, and launched a national tv commercial campaign to further build awareness.


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